Do you have an impactful communications strategy?

Nope, not a content calendar.

A communications strategy.
A game plan.
A north star that makes your team’s “let’s do this” full-hearted and your leadership’s “not right now” easy.

The data-driven methodology to clearly communicate your unique value to your ideal community member in a way that impacts, inspires, and moves to action.

No?

I’d be happy to build one for you.

ABOUT

Working with me means reaping the benefits of my experience:

— Four years in cause marketing and corporate social responsibility
— Nine years in non-profit storytelling and marketing
— Twelve years in communications strategy

I’ve worked with start-ups, medical technology companies, business incubators, national manufacturing companies, global non-profits, solo entrepreneurs, and more. If it’s a marketing and communications need, I’ve researched and built it:

— from creating brand guidelines, unique sales propositions, and ideal customer avatars
— to building detailed content calendars with a robust media mix of storytelling, journalism, resource development, social media, influencer engagement, thought leadership, blogs, podcasts, and video
— to executing public relations strategies, pitching media outlets, and developing global consulting teams
— all centered in equity, inclusion, and creativity. Because “that’s just how we’ve always done it” has no place here.

Raised in Seattle and Honolulu, I studied in Miami, started my career in Atlanta + am now based in New York City. I’m usually reading, writing, and seeking new information to bolster my own creativity.

When you work with me, you’ll work with someone who is:

Kind
Resourceful
Ambitious
Appreciative
Motivating
Compassionate
Creative
Articulate
Collaborative
Impactful
Visionary
Detail-oriented
Communicative
+ An over-planner 🥳

(These descriptors are pulled from my LinkedIn recommendations)

GET IN TOUCH

I am available for a minimum of three-month contracts so that I may work closely with your team to build out an actionable, long-term, and business shifting communications strategy for your company. Reach out to lala@lalajackson.com so we can see if we’re a good fit for each other.